What the hell. My bed is a style choice?

I think I spend too much time on obsessing. Sometimes I start feeling like Ed Norton in Fight Club, in that brilliant scene where he sees his living room in terms of a catalog.

Am I caught up in this new surburbianism? I google and tab+browse my way through a 100 different beds looking for just the right taste...

Looks like Room and Board is a tight choice, yet an expensive one. Or maybe Scan Design here in Orlando...
http://www.inspirationfurniture.com/products/bedroom/set5.html